The Peaceful Paw LogoThe Peaceful Paw Logo

About Our Company

based in Murrells Inlet, SC- dedicated to all THE DOGGOS!

There is a saying that goes "When you do what you love, you will never work a day in your life," We don't work at The Peaceful Paw. We love making the best all natural products for doggos everywhere. We also can schedule an in home massage for your doggo.

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How The Peaceful Paw Began

The Peaceful Paw was created out of love for a very special bulldog named Ike who passed away on February 6th 2014. He was 14 years old and a beloved rescue.

Lori Gammon-Megginson, owner and founder of The Peaceful Paw is a native of Charlotte, NC . During the last years of Ike's life, Lori began to incorporate a more holistic approach to Ike's care. It was at this point that Lori became aware of the chemicals and toxins that were in Ike's " top of the line" food and even his pet products. She researched many pet food companies and was surprised to see the many recalls on pet food. She was even more surprised to see so many chemicals in pet products that were supposedly " All- Natural"

The passing of Ike had a huge impact on Lori's life. After his death, she researched more alternative healthcare options for pets, which included animal aromatherapy, the use of essential oils and canine massage. Lori knew the best way to honor Ike was to share her knowledge with other pet parents and The Peaceful Paw was born. Lori decided that after more than 25 years working in the healthcare field as a pediatric nurse, it was time for a career change, a life change.

She became certified in Animal Aromatherapy through Ashi Holistic Center in Banner Elk, NC and trained at the Pet massage Training and Research Institute in Toledo, where she became certified as a Pet massage Practitioner. Lori also wanted to create a truly all-natural line of pet grooming products. Her training in Animal Aromatherapy led her to create the Peaceful Paw product line.

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Organic & Vegan

Non-GMO & Cruelty Free

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Made In The USA

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Veterinarian Approved

Our Products - Made for Dogs

Peaceful Paw Products are a line of skin care products, made for Dogs. Our Products are handcrafted and made in small batches in Murrells Inlet, SC. We are vegan friendly, all-natural, vet approved and leaping bunny certified. We use dog safe, 100% plant based ingredients in all of our products. You will never find any harsh chemicals in our products. We use naturally occurring preservatives to keep our products fresh and safe. No parabens, fillers or formaldehyde releasers are used as preservatives in our products. We feel that if you can not pronounce a word or don't know what it is, it should not be in your skin care products, let alone your Dogs.

Lori's training and certification in Animal Aromatherapy assures she uses only 100% safe essential oils and herbs that are dog friendly. Her formulations have met strict guidelines for safety as outlined by the National Association of Holistic Aromatherapy safe use Guidelines for Animals.

As a company,  we do not not source any of our ingredients or packaging from China. Because The Peaceful Paw is a small, growing company, we must depend on others to help us find the very best overseas ingredients. We use Greenamerica.org certified companies for this purpose. Companies with this certification have the highest standards when it comes to the foreign productions of raw ingredients. This ensures the integrity of our overseas ingredients and their Fair Trade status. One of our favorite suppliers is Mountain Rose Herbs.

If you have any questions about how or where we source our ingredients, please contact us. We are happy to answer any questions you may have.


* Please remember that aromatherapy, use of essential oils or alternative care does not replace regular veterinary care. You should always consult your veterinarian should you have any questions or concerns. Products have not been evaluated by the Food and Drug Administration and are not intended to diagnosis, treat, cure or prevent any disease. Avoid contact with the dog's eyes. nose and mouth and do not use on puppies younger that 24 weeks of age ( 6 months) Our products are not to be used on cats. Keep out of reach of children and discontinue if irritation occurs*

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Our Mission Statement

My vision, as the owner of The Peaceful Paw, is to utilize my knowledge, experience and skills to be your ongoing partner in the health and well being of your best friend.  To act with integrity, professionalism and compassion toward each individual pet and their guardian. Foster ongoing coordination with my clients' other pet services to enhance total pet care.

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Scope Of Practice

As a Certified  Pet  Massage Practitioner I am trained in the PetMassage ™ technique which aids in relaxation and initiates self healing of dogs through the use of knowledgeable, compassionate touch, compression, kneading and energy balancing.  The PetMassage ™ practice enhances the body-mind awareness of the dog. PetMassage ™ does NOT include deep-tissue work or extremes of joint movement.  As a Certified Pet Massage Practitioner, I can not diagnose or treat specific medical disorders.  I do not prescribe medications nor give medical advice.   Issues that I am not trained to address will be referred to your Veterinarian.  

"Massage is the touch of the physical and  energetic body with a healing purpose" - Cheryl Schwartz, DVM,Four Paws Five Directions

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Massage Practitioner

A Certification as a Massage Practitioner is a credential granted to individuals who have completed a massage therapy training program, indicating their qualification to practice as professional massage therapists.

IAAMB Certification

The IAAMB Certification signifies proficiency in animal massage and bodywork, granted by the International Association of Animal Massage and Bodywork.

Dog Handling Certification

A Dog Handling Certification is a credential showing competence in safely managing and working with dogs, often required for roles in dog training, pet care, and animal shelters.

Animal Aroma Level 1 Certificate

Animal Aroma Level 1 is a training in using aromatherapy for animals, introducing participants to essential oils and their applications for animal well-being.

Customer Reviews

Happy customers, happy us! We're over the moon reading your fantastic reviews. From raving about our products to applauding our health benefits, you rock our world with your kind words. Keep 'em coming, and let's keep this awesome vibe going!

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Bagel Wood

100% recommend The Peaceful Paw natural and organic products. Superb quality and small batches. We love the kiss my paw balm. 🥯🐾

May 21, 2021

Susie A.

Murphy LOVES massages from Lori. When she comes in, he greets her and then immediately flops down for his treatment. Her products are amazing. Murphy has tons of allergies, but the soothing spray, paw balm and shampoo work so well to calm his skin irritations. No itches! Yesterday he got into something sticky. I washed his feet with her shampoo and it cleaned him right up. Lori and The Peaceful Paw are the best.

October 6, 2020

Tristan V.

The Peaceful Paw has some of the best products out there for dogs. Not to mention the owner has extensive knowledge of dog therapy and natural healing. No more anxiety and itchiness for Dixie! Highly recommend.

August 26, 2020

Amber S.

My beagle has a lot of anxiety when left alone. I used the calming aid and it did wonders for him. I was not hyper when I got home and seems much more calm. I recommend this spray!!! Thank you Lori!

June 19, 2019

Haelli W.

Lori was absolutely wonderful to have for our dog Gus! He loved his massage and was very well rested afterwards. Will definitely be using in the future!

March 12, 2019

Keith M.

Very educational, written by a true professional that cares about the health of your dog as if it were her own.

February 18, 2019

Lori S.

The love, care and schooling Lori has put in to providing healing and love to our fur babies is absolutely amazing! Thank you for what you do!

February 5, 2019

Lets Talk Puppers

We are here to help answer any questions you may have about our company or products. Feel free to send us a message below.

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